Where is Veital?
2019 is coming to an end so we put our sights on the prize, water bottle replacement caps! Oh and 2020 of course. If you wondered why you haven’t heard from us in a while we want to say we’re back, like Mike Tyson after biting an ear off, back for more! The last few months have been full of activity at Veital so we wanted to give you the inside scoop from the team. Life is a beautiful rollercoaster of challenges waiting to be unlocked and experienced and at Veital we have a tendency to embrace them, embrace the balance, as we like to say. In recent months, Matt has been challenged to find his balance between work and life. Left Hand Engineering, Matt’s consultancy and daytime job, has experienced lots of changes and Matt has found himself taking on more responsibilities.
Embracing the Balance
In the process of finding that balance Matt’s passion project, the aluminum pupil, the protector of fluids, Veital Designs took a seat on the bench while higher priority items were checked off the list. This shift however brought an opportunity to channel the energy, embrace the balance, find a way to continue pushing the passion project while still performing with Left Hand Engineering, and of course continue shredding gnarl on the weekends. Matt is a one man team on many playing fields but a crucial part of finding the balance is to recognize your strengths and weaknesses. That’s why, recognizing his lack of marketing savvy, early this year Matt brought in the help of Jason.
Seizing the Opportunity
One of the things we wanted to improve at the beginning of this year was packaging. We want to create an experience that carries the elements of precision and quality materials along with the feel of the replacement water bottle cap. Jason is the man behind the new packaging. Jason took the time to design a sustainable package that fitted well with the shape and feel of the lids, and created graphics to go along and educate you on how to use our replacement water bottle caps for the Nalgene water bottle and other wide mouth water bottles.
Let’s see some before and after pics of our packaging:
Aside from packaging Jason helped create the Veital Designs point of purchase displays for when we’re on the road, and made this super cool stickers as well! Since then, getting to market became the new focus! Enter Eli, the latest addition to the team. Eli’s been taking strides in defining our image and presence in the market. He’s getting a grasp of the outdoor pursuits market to do a better job at getting Veital to you, to give you a little footing in finding the balance, help you embrace it.
Committing to Great
Veital Designs is all about embracing the balance. The balance of a working professional and a passionate outdoorsman. The equilibrium of working hard and being financially stable, with having fun and experiencing life to the fullest. The balance between durability and ruggedness, with precision and finesse. We created this water bottle replacement cap to help you come into balance. Furthermore, we created this product because we are passionate outdoors people ourselves. We value high quality materials, made in the US products, designed with functionality in mind, durable till the very end.
Christmas is back and Santa brought Veital with. We’re here to stay! Veital water bottle replacement caps are made to last. We’re building a brand that resembles that principle all around. Stay connected and follow us on the path of most resistance. Let’s collectively build the strength to find the balance and maintain it. Let’s #embracethebalance.